We were given an assignment by Polyflor Ltd. to photograph a very funky new office building. It used to be the British Legion building in Penarth in Cardiff.
The office I was photographing had some very interesting design features including snooker tables as desks mixed with an industrial look.
Recently we were asked by a client to photograph a product to be later photoshopped into a living room environment.
This a caused a few challenges for us, firstly we had to match the exact angle the room was shot at.
If the angle of the product didn’t match the room then the overall image would not look realistic.
The second problem was matching the lighting, as with the angle, if the lighting did not match it wouldn’t look right.
This got us to thinking about using virtual room sets where the angle and lighting can be altered to match the product.
After a lot of research into software, and a lot of investment in time and money, we are now able to offer virtual rooms for product photography.
The above image shows:
Top left, the empty virtual room adjusted ready for the product.
Top right, a sofa that was photographed by ourselves.
Bottom, a composite of the two images combined in Photoshop.
Please get in touch if you would like more information about this service.
Back in January, we were contacted by a local company, in South Wales, that makes handmade wooden storage boxes.
They have now decided to extend their range by making shelves in the same style.
We edited all the shots to ensure there was a pure white background to match the website.
We also supplied them with a PNG image that could be easily placed on top of an existing image.
We have been working on the use of virtual room sets to display clients products in, the PNG file is ideal for adding to the room sets with a bit of added shadow.
The picture above is an example of the shelf being used in one such room sets.
If you would like to find out more about their products, details are on their website at Rainbowbox.uk
I have been commissioned by PDQ Shopfitting to document the new build and refurbishment of a number of Domino’s Pizza sites.
Starting in most cases with an empty shell I am photographing the progress of the building and installation in Bridgend, Maesteg, Briton Ferry & Neath.
I’ve been challenging myself not only to record the progress but to capture details in a creative and interesting way.
Looking at the available light, texture and colours to create images that reflect the changes the buildings are undergoing.
Our latest assignment was to photograph the bar and function room in the Novatel hotel in Cardiff.
Both the rooms were a pleasure to photograph with an interesting mix of soft and hard furnishings along with fascinating accessories ornaments and light features.
There was a stark contrast between the rooms, the bar having an abundance of natural light flooding in and the function room adorned with loads of funky tungsten bulbs.
I was commissioned to photograph the newly refurbished VIP lounge at the Liberty Stadium in Swansea.
The lounge has been sponsored by OSTC fx and is finished to a vey high standard by BAPTT Shopfitters.
Lots of cream leather and accents of purple including with feature ceiling lighting. Balances with a recycled wood effect floor by Polyflor.
Working in Cardiff today at the University Hospital of Wales today to photograph the new “Y Gegin” restaurant.
The restaurant had a very modern feel to it with different areas defined by flooring by Polyflor and different furniture.
The whole place whole place had a very clean, modern feel to it.
Unfortunately, I didn’t have time to sample the food which looked and smelled very inviting.